social media has certainly taken the internet by storm. i still remember first signing up for friendster when i was in secondary school, and it was really the 'in-thing' to have an account and be able to write testimonials and share photos and see how you are connected to friend's friends and all that.
however, now with the advancement of social media like facebook, it has taken a whole new usage. not only can the same functions that be done like those on friendster, but now individuals or companies can put up advertisements that are suited and targeted to a specific audience. companies can create profile pages to allow for easy bookings or to see what the company is about. jobs can also be marketed, and it can also allow easy communication for job interviews.
before this phenomenon, all these were done the typical way of either advertising them on newspapers or magazines, or maybe through flyers.
the interest is definitely a tool with almost infinite posibilities and expansions!
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